I'm guessing that was a typo, but I think you're right about the "pride" difference.

The Radflo's on Greg's site are $1,250. The stage II kit is $800 more, but that also includes upgraded rear shocks which are about $100 more than the stage I rear shocks. So the ProComp coilovers are about $700. I have no doubt that the radflos are much better shocks. They have custom valving, remote reservoir to keep the gas cool, etc. They'd be great for a serious offroader. I just think they're overkill for a truck that's primarily on the street. If you've got the money, go for it. If I had the funds, I'd probably do it, too, just to have them...you know...the "pride" difference.

But in retrospect, I wish I had just gone for the stage I kit and saved the money, but with Bilstein's on the back.
-C