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$4000 below MSRP?

997 Views 2 Replies 2 Participants Last post by  ringo
I was getting prices on SE's from a Houston dealer. They emailed me that the 4 trucks they had on the lot were all $4000 below MSRP. How is this possible? That should be below invoice according to KBB.com.
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i think that was the dealer. not quite sure. i sent it out via their website with a bunch of others and can't remember them all.
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