I've had my Titan for about 3 years now and overall, couldn't be happier. I've been spending a lot of time researching trucks in the last few months. Mainly, because I wan't a diesel/superduty in order to upgrade my RV (travel trailer-5th wheel). And please, don't try to convince me my Titan can handle it.... that topic has been beat to death.... I'm talking about a BIG 5th wheel.
Anyhow, it has occured to me that the Titan is a great truck for the money. Sure, it's easy to think your truck is great because you spent the money and have a vested interest in it being good. But plenty of un-biased people think so too. Many of the recent write-ups in auto mags put us right behind the Tundra in performance and well ahead of the 'big 3' - I'd agree with that.... there is no doubt that the Tundra has better #'s... but it also has a much higher price tag... For a half ton truck the Titan is damm good!!
But...... the sales numbers are not too great.... Or, at least no climbing like Nissan would like. So, why?
Early reliability issues? I think this is a big one.... it's too bad, too.... because they really aren't a big deal. The rear end and brakes were fixed pretty quick. But the media and particularly the competition loves to talk them up.
Plain old marketing? I think so again.... What actaully prompted me to sit down and write thing thread was that I just saw a Titan commercial and realized I have seen about 10 for the Tundra and at least as many for each of the big 3 since I've seen one for the Titan... It almost seems like Nissan is already planning the 'funeral' - Or at least they aren't targeting any ads to my demographic.... which they should since I bought one already... I think I'm a pretty marketable group - 35 yr old male, married, mid-sized construction business owner, watch a lot of TV, sports, etc., go out probably more than most, drive around a large metro area. I know I NEVER see any ads for the Titan... I'd remember.
As a comparison, how many ads have you seen for the Tundra compared to the Titan over the last year? I'd say it's about 10 to 1 in favor of the Tundra... It's really too bad because the Titan is one hell of a great truck.... Just not enough people know it!!!!!
Anyhow, it has occured to me that the Titan is a great truck for the money. Sure, it's easy to think your truck is great because you spent the money and have a vested interest in it being good. But plenty of un-biased people think so too. Many of the recent write-ups in auto mags put us right behind the Tundra in performance and well ahead of the 'big 3' - I'd agree with that.... there is no doubt that the Tundra has better #'s... but it also has a much higher price tag... For a half ton truck the Titan is damm good!!
But...... the sales numbers are not too great.... Or, at least no climbing like Nissan would like. So, why?
Early reliability issues? I think this is a big one.... it's too bad, too.... because they really aren't a big deal. The rear end and brakes were fixed pretty quick. But the media and particularly the competition loves to talk them up.
Plain old marketing? I think so again.... What actaully prompted me to sit down and write thing thread was that I just saw a Titan commercial and realized I have seen about 10 for the Tundra and at least as many for each of the big 3 since I've seen one for the Titan... It almost seems like Nissan is already planning the 'funeral' - Or at least they aren't targeting any ads to my demographic.... which they should since I bought one already... I think I'm a pretty marketable group - 35 yr old male, married, mid-sized construction business owner, watch a lot of TV, sports, etc., go out probably more than most, drive around a large metro area. I know I NEVER see any ads for the Titan... I'd remember.
As a comparison, how many ads have you seen for the Tundra compared to the Titan over the last year? I'd say it's about 10 to 1 in favor of the Tundra... It's really too bad because the Titan is one hell of a great truck.... Just not enough people know it!!!!!